Partial Least Square Structural Equation Modeling (PLS-SEM) Workshop

SYNOPSIS
Currently, SmartPLS has become a popular choice to perform PLS-SEM among researchers and students. This 4-days workshop will provide step-by-step guidance and explanation to statistical analysis using SmartPLS 4.0. Participants can expect to acquire theoretical and practical knowledge, which will enable them to make informed decision related to their analysis. The workshop activities include presentation, discussion, demonstration and pop-quizzes. Participants are encouraged to bring their own data (if any).

Objectives:

  • To explain the foundations of PLS-SEM.
    To create different path models using SmartPLS 4.0.
    To assess the measurement and structural model using SmartPLS 4.0.
    To appraise the results of PLS-SEM.

SPEAKER

DR. IDA ROSNITA ISMAIL
Senior Lecturer
UKM-Graduate School of Business