Journal of Contemporary Islamic Law

No eISSN: 0127-788X

2021 6(2)

15 DECEMBER 2021

Kesesuaian Komponen Pendedahan Maklumat dalam Peraturan 3 P.U. (A) 458 untuk Transaksi Pembelian dalam Talian

Appropriateness of the Information Disclosure Components in Regulation 3 P.U. (A) 458 for Online Purchase Transactions

Amirah Madihah Adnan, madiehaadnan@gmail.com
Postgraduate Student, Research Centre for Sharia, Faculty of Islamic Studies, Universiti Kebangsaan Malaysia.
Zamzuri Zakaria, zamz@ukm.edu.my
Research Centre for Sharia, Faculty of Islamic Studies, Universiti Kebangsaan Malaysia.
Norhoneydayatie binti Abdul Manap, norhoney@ukm.edu.my
Research Centre for Sharia, Faculty of Islamic Studies, Universiti Kebangsaan Malaysia.
Received: 14 September 2021 | Accepted: 02 December 2021 | Published: 15 December 2021

2021, Vol. 6(2), pp. 86-95.  |  PDF

Aktiviti melakukan pembelian secara dalam talian sudah tidak asing lagi pada hari ini. Pembelian dalam talian mendapat pilihan pengguna kerana terdapat kepelbagaian pilihan dan kemudahan kaedah pembelian yang ternyata boleh dilakukan dari kediaman masing-masing tanpa perlu bersesak-sesak di pasar raya. Tambahan pula, kemunculan pandemik Covid-19 mendesak sebilangan perniagaan untuk menutup operasi secara bersemuka ketika Perintah Kawalan Pergerakan dikuatkuasakan. Malah, promosi jualan murah yang sering diadakan menjadikan pengguna berpusu-pusu memasuki platform e-dagang bagi merebut tawaran yang disediakan. Namun, malang sekali apabila banyak pihak telah mengambil kesempatan melalui medium pembelian tanpa sempadan ini dengan bertindak tanpa etika seperti menjalankan aktiviti penipuan dalam urus niaga. Oleh itu, bagi melindungi pengguna, pihak KPDNHEP telah mewajibkan setiap peniaga mendedahkan lapan maklumat bagi meraih kepercayaan pengguna untuk memastikan pembelian yang dilakukan adalah selamat dan diyakini. Perkara ini telah disenaraikan dalam Peraturan 3 melalui Peraturan Perlindungan Pengguna (Urus Niaga Perdagangan Elektronik) 2012. Dengan menggunakan pendekatan kualitatif menerusi kaedah analisis kandungan, kertas kerja ini akan melihat komponen pendedahan maklumat yang sepatutnya disertakan dalam Peraturan 3 untuk mengetahui sama ada perkara yang disenaraikan memadai bagi memastikan pengguna berurusan dengan peniaga yang bertanggungjawab, di samping turut mengambilkira kemampuan pendedahan komponen tersebut untuk mengelak pengguna daripada ditipu. Dapatan kertas kerja ini seterusnya akan menonjolkan beberapa penambahbaikan yang boleh dimasukkan dalam Peraturan 3.

Kata kunci: pendedahan maklumat, ketidakseimbangan maklumat, pengguna, penipuan dalam talian, pembelian dalam talian

Executing purchases online are no longer unusual these days. Consumers prefer to shop online because of the diverse selections, together with the convenience of purchasing methods that can be concluded from home without having to join the busy supermarket-crowd. Furthermore, the emergence of Covid-19 pandemic prompted a number of businesses to shut down their physical operations due to the enforcement of Movement Control Order. In fact, frequent sales promotions also encourage consumers to grab the offers provided by respective e-commerce platforms hence making the online mediums swamped with users. However, it is distressing that many parties have taken unethical advantages of this borderless purchasing medium by carrying out fraudulent activities in online purchasing activities. To protect consumers under the circumstances, KPDNHEP has made it mandatory for every trader to disclose eight items of information to gain consumer trust, hoping to ensure every purchases made are safe and reliable. These items have been listed under Regulation 3 in Consumer Protection (Electronic Trade Transactions) Regulations 2012. Using a qualitative approach through the method of content analysis, this paper intends to evaluate the information disclosure components that should be included in Regulation 3. This research aimed to determine whether the items listed are adequate to ensure that consumers deal with responsible traders, while taking into account the ability to disclose the components to prevent consumers from being deceived. The findings of this paper will further highlight some of the improvements that should be included in Regulation 3.

Keywords: information disclosure, asymmetric information, consumer, online deceit, online purchase

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