The Rigid Flexibility Model for Strategic Outcomes: Lessons Learned from the Treaty of Hudaybiyyah
Model Keluwesan Tegar untuk Keberhasilan Strategik: Pelajaran dari Perjanjian Hudaybiyyah

UKM-Graduate School of Business
Universiti Kebangsaan Malaysia
43600 UKM Bangi, Selangor, MALAYSIA.

fazbid@yahoo.com

Faculty of Islamic Studies
Universiti Kebangsaan Malaysia
43600 UKM Bangi, Selangor, MALAYSIA.

aas@ukm.edu.my

Abstract

This article discusses simplicity and discipline, the two elements of rigid flexibility model to explain strategic outcomes using an important historical event. The objective is to strengthen the validity of the model and provide constructive arguments for the model to be applied in a new setting. In theory refinement, the richness and in-depth descriptions of constructs under consideration are highly sought. A historical event called the Treaty of Hudaybiyyah is portrayed; with decisions and actions that came out of the treaty are explained using the rigid flexibility framework. Analyzing this historical case, we propose that there are related concepts, important practices and procedures that match the concepts of simplicity and discipline comparatively. It shows that the strategic outcomes could be realized using concepts and practices such as tolerance, consultations, giving preference for strategic outcomes, discipline in following order, simplified and easy-to-understand communication approach and emphasis on standard performances.

Keywords

historical case; Operations management; organizational flexibility; Treaty of Hudaybiyyah

Citation

Idris, F., & Sakat, A. A. (2015). The Rigid Flexibility Model for Strategic Outcomes: Lessons Learned from the Treaty of Hudaybiyyah. Jurnal Pengurusan, 44, 3–10.

@article{idris2015therigid,
  title={The Rigid Flexibility Model for Strategic Outcomes: Lessons Learned from the Treaty of Hudaybiyyah},
  author={Idris, Fazli and Sakat, Ahamad Asmadi},
  journal={Jurnal Pengurusan},
 

volume={44},
  number={},
  pages={3—10},
  year={2015},
  doi={},
  publisher={Penerbit UKM},
}

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44 (2015) 3 – 10

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