Consumer Retaliation to Halal Violation Incidents: The Mediating Role of Trust Recovery
2022-10-08
In recent years, there have been several cases in which Halal certification has been rescinded by the authorized institutions due to negligence to adhere to the certify standards of Halal products. The purpose of this study is to explore the influence of severity of Halal violation on consumer anti-consumption behaviorsContinue Reading